ASK Neadom: IT OutLOOK 2020

Business Technology Outlook for 2020: What You Need to Know About Cybersecurity

Welcome to another edition of Ask Neadom. As we look ahead to 2020, business owners must stay aware of the ever-changing technology landscape—especially when it comes to cybersecurity. Whether you're running a small business or managing a larger organization, preparing for digital threats is more critical than ever.

Let’s dive into the five key things you need to know to protect your business in the coming year.

 

1. Cybersecurity Is Not Going Anywhere

Cybersecurity is no longer a nice-to-have—it’s a must-have and should be part of your daily conversations as a business owner. Terms like cybersecurity, hackers, and data breaches aren’t just IT jargon—they directly affect your operations.

One of the biggest gaps I see in businesses is failing to include cybersecurity in their SWOT analysis (Strengths, Weaknesses, Opportunities, and Threats). If security isn’t listed as a threat, you’re ignoring a critical risk. You need to ask yourself:

What would happen if our business got hacked?
How would it affect our customers?
Would it damage our finances or brand reputation?
These are the questions that will shape how seriously your organization takes cybersecurity in 2020.

 

2. Hackers Are Smarter Than Ever

Hackers are getting more advanced—and their tools are easier than ever to use. Unfortunately, this means your chances of getting hacked are increasing.

To counteract this, you need to stay educated and informed. For example, if you work with the U.S. government, you’ll soon be required to follow NIST standards (National Institute of Standards and Technology). These standards provide detailed cybersecurity guidelines for government contractors. It’s a hefty document full of technical language, but essential for compliance and protection.

If your business has never considered formal standards like NIST, now’s the time to start.

 

3. MSP, MSSP, TSP — Know What You’re Paying For

In 2020, expect to see a lot of rebranding in the tech world. Many technology providers will shift from using the term MSP (Managed Service Provider) to MSSP (Managed Security Service Provider) or TSP (Technology Service Provider).

Here’s the key point:

Just because you have an MSP doesn’t mean you’re covered for cybersecurity.

Ask your provider:

What security solutions are you offering me?
Is my current plan considered a managed security solution?
If not, what will it cost to add that?
Cybersecurity is an investment—and yes, it might impact your profit and loss (P&L) statement. It’s an added expense, and it may even require you to raise your prices. But being unprepared could cost far more in the long run.

 

4. Evaluate Your Risk Aversion

How much risk are you willing to take?

If you decide not to invest in security, you need to understand the risks you’re accepting:

What happens if your data is stolen or deleted?
Could your business survive a ransomware attack that locks you out of everything?
Some organizations are comfortable with higher risk, while others aren’t. The question isn’t if you’ll spend money—it’s when and how. Investing in protection today may save you tens or hundreds of thousands of dollars in recovery later.

Take time in 2020 to evaluate your risk appetite and plan accordingly.

 

5. Watch Out for Security Alertness Fatigue

Let’s face it—security burnout is real. We’re constantly bombarded with articles, news reports, and updates about cyber threats. At some point, people stop paying attention.

But here’s the truth:

You can’t afford to stop caring about security.

You can’t always be on high alert, but you do need to stay consistent. Cybersecurity is not a one-and-done checkbox. It’s a continual process. If you're feeling overwhelmed, delegate responsibilities. Appoint another security champion inside your organization so you can tag-team and hold each other accountable.

Security is no longer just an IT issue. Every employee plays a role in protecting your business.

 

Final Thoughts: Stay Proactive in 2020

Cybersecurity isn’t going away—and neither are the threats. But by understanding your risks, asking the right questions, and planning ahead, you can keep your business safe in 2020 and beyond.

Need help evaluating your cybersecurity risks or building a smarter strategy?

Reach out to us online at Kotori Technologies—we’re here to help you stay protected.

 

Summary

Business Technology Outlook for 2020 - Key Takeaways

1. Cybersecurity Is Critical

  • Security remains a top priority—it’s not optional.
  • Business owners must include cybersecurity in their SWOT analysis under "Threats."
  • Consider how a breach could affect your business financially and reputationally.

2. Hackers Are Getting Smarter

  • Hacking tools are easier to use and more accessible.
  • Stay informed and up to date.
  • If you work with the U.S. government, be aware of new certification requirements tied to the NIST (National Institute of Standards and Technology) framework.

3. Know Your Technology Provider

  • Tech companies are rebranding as MSPs (Managed Service Providers), MSSPs (Managed Security Service Providers), or TSPs (Technology Service Providers).
  • Not all MSPs offer security—ask what’s included and what qualifies as a managed security solution.
  • Be prepared: proper security might increase costs and impact your business pricing strategy.

4. Understand Your Risk Tolerance

  • Consider your risk aversion: Are you willing to accept the possibility of data loss, or would you rather invest in prevention?
  • Determine what it would cost to recover from an attack and weigh that against the cost of protection.
  • 5. Combat Security Fatigue

Constant security vigilance can lead to alertness fatigue.

It’s a continuous effort—not a one-time checklist.

If you're feeling overwhelmed, share the responsibility—get a security champion within your organization.

Security is everyone’s job, not just IT’s. Give us a call today!!

Related Posts